Samaritans | We Listen

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In an effort to reposition themselves as the expert listeners, Samaritans created powerful outdoor posters placed around train stations in an effort to deter suicide.

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FitBit | FitBit Stories

FitBit has released a beautifully done series of films highlighting real FitBit users overcoming obstacles, documenting their ambition and showcasing their personal life stories in a way that weaves product directly into the videos.