AirBnB | #LiveInTheMovies

As more and more brands scrambled to market around the 2016 Oscars, AirBnb had to find a better way to infiltrate one of the most popular media nights of the year by launching a Twitter campaign that asked audiences to pick a movie they would most want to live-in, offering real-world AirBnB property listings with AirBnb vouchers to make it a reality.

 

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